Organisation transformation (OT) often receives considerable coverage in the media because it is:
A)at the cutting-edge of strategic management thinking
B)absolutely necessary for modern organisations to sustain a competitive advantage
C)more important than organisation development (OD) techniques which are only internally focused
D)often perceived as an observable 'quick fix' to rapid changes in the external environment
E)revolutionary and therefore more popular with the general public

Question

Quizplus · Accepted Answer

OT is often perceived as a quick fix to rapidly changing external environments, which makes it a topic of interest for the media. However, it is important to note that true transformation takes time and effort, and cannot be achieved through short-term fixes.

Organisation Transformation (OT) Often Receives Considerable Coverage in the Media