Changing prices as part of a turnaround strategy can:
A) Result in increased revenue.
B) Motivate employees to work harder.
C) Increase a product's utility.
D) Create better marketing intelligence.

Question

Quizplus · Accepted Answer

Changing prices can result in increased revenue as it can attract more customers who are willing to pay the new price, and can also lead to higher profit margins if costs remain the same or decrease. Motivating employees, increasing a product's utility, and creating better marketing intelligence are not direct outcomes of changing prices.

Changing Prices as Part of a Turnaround Strategy Can