International Business Opportunities and Challenges Study Set 2

Business

Quiz 8 :

International Expansion and Global Market Opportunity Assessment

Quiz 8 :

International Expansion and Global Market Opportunity Assessment

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When transportation costs and automation are both high, then the knowledge worker component of the location calculation becomes more important.
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True False
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False

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Entrepreneurs and small businesses are most likely to avoid the use of exporting as a way to get their products into markets around the globe because the cost of exporting is higher than that of the other entry modes.
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True False
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False

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The business competence of an organization renders concepts like political stability and legal security irrelevant.
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True False
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False

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A PESTEL analysis helps managers gain a better understanding of the opportunities and threats they face.
True False
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The factors mentioned in the PESTEL framework are inter-related.
True False
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Firms are more likely to be successful when they exploit a change in the environment rather than simply survive or oppose the change.
True False
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The rate of industry change remains relatively the same from one industry to the next in one financial year.
True False
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The more similar markets in different regions are, the lesser the pressure for an industry to globalize.
True False
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An organization, when it is planning to expand in a foreign country, needs to view the country as a monolith.
True False
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The advantage of exporting is that firms avoid the expense of establishing operations in the new country.
True False
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Managers also need to take into consideration the macroeconomic factors that will have near-term and long-term effects on the success of their strategy.
True False
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Home-market norms tend to remain the same over time irrespective of the shifting demographics due to immigration or aging populations.
True False
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The Internet has made exporting easier as even small firms can access critical information about foreign markets, examine a target market, research the competition, and create lists of potential customers.
True False
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Market due diligence relies on published research on the markets rather than interviews with potential customers and industry experts.
True False
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When an organization plans to expand in a foreign country, it needs to understand what the local consumers look for when making a purchase decision.
True False
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Organizations that promote coherent images and brands globally, realize economies of scope and scale.
True False
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An organization, when it is expanding in a foreign country, enters it through a domestic partner. This would improve the chances of success for the organization.
True False
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In a truly global industry, the core product is standardized, the marketing approach is relatively uniform, and competitive strategies are integrated in different international markets.
True False
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Product differentiation plays a critical role for companies entering a new market.
True False
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Political factors are irrelevant as far as consumer confidence, consumer, and business spending is concerned.
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