A ________ is defined by factors beyond characteristics of the person and of the product that influence the buying and/or using of products and services.
A) postpurchase process
B) purchase environment
C) consumption situation
D) psychological situation

Question

Quizplus · Accepted Answer

A consumption situation is defined by external factors beyond the characteristics of the person and the product that influence the buying and/or using of products and services. These factors can include the physical environment, social surroundings, time factors, the reason for the purchase, and the buyer's mood and condition.

A ________ Is Defined by Factors Beyond Characteristics of the Person