Omar, a senior marketing manager, is preparing a presentation for the board of directors of his company. The presentation depicts the pattern of sales for the company's top products in different geographical areas. Omar uses graphs, charts, and tables to present the data. However, the evening before the presentation, he hears that the board of directors considers visuals and data displays a waste of time. In this scenario, which of the following should Omar do to ensure that his presentation is well-received?
A) He should go ahead and use his visuals because a presentation should have very little text and lots of visuals.
B) He should not use any of the visuals because he created them uncritically and not to achieve a specific purpose.
C) He should not use any of the visuals because the audience does not appreciate them.
D) He should replace all the visuals with paragraphs of text because understanding words takes more time.
E) He should use only the important and necessary visuals because his purpose and the information call for them.

Question

Quizplus · Accepted Answer

Omar should adapt his presentation to the preferences of his audience while still ensuring that the necessary and important visuals that support his message are included. This approach balances the board's preferences with the effectiveness of his presentation.

Omar, a Senior Marketing Manager, Is Preparing a Presentation for the Board