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The Final Step in the Target Market Selection Process Is

Question 133

Multiple Choice
The final step in the target market selection process is
A) implementing the appropriate marketing mix for the target market.
B) evaluating relative market segments.
C) eliminating market segments that are cost prohibitive.
D) selecting specific target markets.
E) revising the final segmentation variables based on target selection.

The final step in the target market selection process is


A) implementing the appropriate marketing mix for the target market.
B) evaluating relative market segments.
C) eliminating market segments that are cost prohibitive.
D) selecting specific target markets.
E) revising the final segmentation variables based on target selection.

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