Selecting an appropriate target market may be the most important decision a company makes in the strategic planning process.

Name: Selecting an appropriate target market may be the most important decision a company makes in the strategic planning process.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Selecting the right target market is crucial as it determines the success of the marketing strategy and influences all subsequent decisions about product development, pricing, promotion, and distribution.

Selecting an Appropriate Target Market May Be the Most Important