Consumers accompanied by children
A) purchase twice as much as they normally would if shopping with other adults.
B) purchase about 40 percent more than when shopping alone.
C) purchase less than 50 percent of what they normally would if shopping with their spouses.
D) are usually unable to complete nonessential shopping tasks.
E) avoid purchases of household and entertainment offerings.

Question

Quizplus · Accepted Answer

Studies have shown that consumers accompanied by children tend to purchase about 40 percent more than when shopping alone, likely due to impulse buying and children's influence on purchasing decisions.

Consumers Accompanied by Children