After setting an approximate price level, the marketer proceeds to which step of the price-setting process?
A) defining the scope of the product
B) seeking regulatory approval for the price point
C) setting the list or quoted price
D) evaluating the success of the price strategy
E) making special adjustments to the list price

Question

Quizplus · Accepted Answer

After setting an approximate price level, the next step in the price-setting process is to set the list or quoted price, which is the price that will be communicated to potential buyers.

After Setting an Approximate Price Level, the Marketer Proceeds to Which