As it pertains to new product characteristics, the superior position a product enjoys over competing products if consumers believe it has more value than other products in its category is referred to as
A)product preference.
B)competitive advantage.
C)superiority.
D)observability.
E)compatibility.

Question

Quizplus · Accepted Answer

The Answer of As it pertains to new product characteristics, the superior position a product enjoys over competing products if consumers believe it has more value than other products in its category is referred to as
A)product preference.
B)competitive advantage.
C)superiority.
D)observability.
E)compatibility.

As It Pertains to New Product Characteristics, the Superior Position