Astute marketers recognize that the increasing disparity of income between upper- and lower-income groups
A) will create inflationary expectations.
B) will disappear as ethnicity becomes a stronger consideration.
C) will create opportunities to provide value to each group.
D) will vanish once the recession ends.
E) is attributable to more people shopping online.

Question

Quizplus · Accepted Answer

Astute marketers see the income disparity as an opportunity to tailor products and services to meet the specific needs and preferences of both upper- and lower-income groups, thereby providing value to each segment.

Astute Marketers Recognize That the Increasing Disparity of Income Between