Kristina created a virtual prototype of her new line of swimwear on a website to show to consumers. Kristina realizes there are multiple lines of swimwear out there and hers will need to be unique. For Kristina, which important question should she be asking at this point?
A) What retailers should be used to sell the swimwear?
B) Will this swimwear line satisfy an unmet need?
C) What wholesale price should be charged?
D) What promotional plan will work best?
E) In which season should we introduce the product?

Question

Quizplus · Accepted Answer

Kristina should focus on whether her swimwear line satisfies an unmet need to ensure it stands out in a competitive market.

Kristina Created a Virtual Prototype of Her New Line of Swimwear