Co-production requires the service delivery system and the service environment to be
A) minimalist
B) sophisticated
C) user-friendly
D) enhanced

Question

Quizplus · Accepted Answer

Co-production involves the user or customer being actively engaged in the service delivery process. Therefore, the service environment needs to be user-friendly, so that users feel comfortable participating and contributing to the service delivery process. A minimalist or enhanced environment may not necessarily be user-friendly, and a sophisticated environment may intimidate some users.

Co-Production Requires the Service Delivery System and the Service Environment