Joanna makes a reservation with the front desk of the 5-star Elizabethan Hotel. The Front desk then informs her that the steak house owned by the hotel is also 5-star and has limited reservations left for tonight. She asks Joanna if she would like to make a reservation. This is an example of?
A) up-selling
B) cross-selling
C) profit management
D) yield management

Question

Quizplus · Accepted Answer

This is an example of cross-selling, where the front desk is offering a complementary service to the customer that they may be interested in, based on their initial reservation.

Joanna Makes a Reservation with the Front Desk of the 5-Star