Casinos use loyalty program cards to target in on high profit gamblers and entices them to return by offering them complimentary food, rooms, or tickets.

Question

Quizplus · Accepted Answer

This statement is true. Casinos track the gambling and spending habits of their loyalty program members in order to identify high profit gamblers, and then offer them a range of incentives to encourage them to return and continue gambling.

Casinos Use Loyalty Program Cards to Target in on High