You can figure out what factors in the service product, the environment, and the delivery system are the key drivers to guest satisfaction and intent to return by putting yourself in the guests' shoes and determining what you think is most important.
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Q3: Benchmark organizations discover which of their competencies
Q4: The organization can't know what factors are
Q5: A "wow" can be built into any
Q6: The outstanding organizations are experienced enough to
Q7: The most highly developed applications of guestology
Q9: Managers should reinforce the positive and coach
Q10: Organizational culture is crucial in filling in
Q11: Leadership makes the difference between success and
Q12: A managerial task is to set employee
Q13: Because they are often lonely, bored, and
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