Once a customer has made a purchase decision and has chosen a particular brand, which need should the brand meet?
A) Give post sales service
B) Offer compelling content
C) Get the word out
D) Get an idea of intended audience

Question

Quizplus · Accepted Answer

Once a customer has made a purchase decision and chosen a brand, the brand should meet the need of giving post-sales service. This includes ensuring customer satisfaction, addressing any issues or concerns, and providing ongoing support to retain the customer's loyalty. Offering compelling content, getting the word out, and getting an idea of the intended audience are all important, but they are more relevant during the pre-purchase decision-making process.

Once a Customer Has Made a Purchase Decision and Has