Kyle and Stan live in the United States. Kyle recently asked for Stan's cell phone number, but Stan said he didn't own a cell phone. Stan would probably be considered a(n)________ in the diffusion of innovation process.
A)innovator
B)laggard
C)late majority adopter
D)early majority adopter
E)early adopter

Question

Quizplus · Accepted Answer

Laggards are the last to adopt a new innovation, and not owning a cell phone in the United States today would be considered very late in the innovation adoption curve.

Kyle and Stan Live in the United States