All of the following are reasons for a firm's competitive advantage EXCEPT:
A) the activity is something that customers value.
B) it is something that affects the supplier's purchasing decisions.
C) it is something that other firms cannot easily duplicate.
D) the firm is able to build value for the shareholders of the firm.

Question

Quizplus · Accepted Answer

Competitive advantage is primarily about how a firm positions itself in the market to deliver unique value to its customers, differentiate itself from competitors, and create value for its shareholders. While suppliers' purchasing decisions can impact a firm's operations, they are not a direct reason for a firm's competitive advantage. Competitive advantage focuses on activities that are valuable to customers, not easily duplicated by competitors, and beneficial to the firm's shareholders.

All of the Following Are Reasons for a Firm's Competitive