Prahalad and Hamel are most closely associated with which of the following?
A)Strategic CSR
B)the industry perspective
C)the resources perspective
D)SWOT analysis

Question

Quizplus · Accepted Answer

Prahalad and Hamel are best known for their work on the resources perspective, which emphasizes the importance of a firm's unique resources and capabilities in developing and maintaining competitive advantage. They argued that companies should focus on leveraging their core competencies to create new markets and opportunities, rather than simply trying to compete within existing ones.

Prahalad and Hamel Are Most Closely Associated with Which of the Following