
When marketers attempt to create competitive advantages for their service product offerings they need to take into account:
A) what will attract customers
B) how to appeal to customers
C) key data
D) segmentation
E) all of the above
Correct Answer:
Verified
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Q35: Which of the following is NOT a
Q36: Which of the following is NOT an
Q37: In building a successful positioning strategy there
Q39: _ analysis determines the overall nature, level,
Q40: Why might an organisation use a positioning
Q41: In marketing terms, a _ strategy means
Q42: Points of parity and points of difference
Q43: The value attributed to the various services
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