Micromarketing employs a differentiated marketing mix for specific customer segments,sometimes fine-tuned for the individual shopper.

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Micromarketing focuses on tailoring marketing efforts to specific customer segments or even individuals, using a differentiated marketing mix that is customized for their needs and preferences. This approach helps companies reach their target audience more effectively and efficiently, by delivering messages and offers that are more relevant and personalized.

Micromarketing Employs a Differentiated Marketing Mix for Specific Customer Segments,sometimes