________ distribution is a product distribution strategy that involves stocking the products in as many outlets as possible.
A)Selective
B)Exclusive
C)Intensive
D)Exponential
E)Partial

Question

Quizplus · Accepted Answer

Intensive distribution is the product distribution strategy that aims at making the product available in as many outlets as possible, with the goal of reaching a wide range of customers. This strategy is typically used for fast-moving consumer goods or convenience products, where easy accessibility is a key factor in making a purchasing decision. Selective distribution is a strategy that involves distributing the product through a limited number of channels, while exclusive distribution involves distributing the product through only one or a few channels. Exponential and partial distribution are not commonly used terms in marketing.

________ Distribution Is a Product Distribution Strategy That Involves Stocking