Competitive advantage:
A)Exists only when an industry is in long term equilibrium
B)Emerges from external and internal sources
C)Both a and b
D)Neither a nor b

Question

Quizplus · Accepted Answer

Competitive advantage emerges from both external sources, such as market conditions and industry trends, and internal sources, such as a company's resources, capabilities, and strategies. It does not require an industry to be in long-term equilibrium.

Competitive Advantage