Which of the following is a true statement about entry strategies and marketing/operating costs:
A) They are heaviest for exporters and for contractual arrangements
B) Greenfield investments are the least cost-intensive
C) Joint ventures and acquisitions are more expensive than greenfield operations
D) Indirect exporting has many operating costs
E) None are true statements

Question

Quizplus · Accepted Answer

None of the provided statements accurately reflect the general truths about entry strategies and marketing/operating costs. For instance, greenfield investments often involve significant costs due to the need to build new facilities from scratch, making them more cost-intensive than some other entry strategies. Joint ventures and acquisitions can vary in cost, and indirect exporting typically involves lower operating costs because the firm uses intermediaries.

Which of the Following Is a True Statement About Entry