Figure 1-5

-In Figure 1-5, letter "C" represents which stage in the life of market-oriented manufacturing firms?
A)Age of consumerism
B)Sales era
C)Production era
D)Marketing concept era

Question

Figure 1-5
 
-In Figure 1-5, letter "C" represents which stage in the life of market-oriented manufacturing firms?
A)Age of consumerism 
B)Sales era 
C)Production era 
D)Marketing concept era

Quizplus · Accepted Answer

The "Marketing concept era" is typically represented by the letter "C" in the life of market-oriented manufacturing firms, as it emphasizes understanding and meeting customer needs.

Figure 1-5 -In Figure 1-5, Letter "C" Represents Which Stage in the Which