In terms of psychographics or value segments, the group which accounts for about 17 per cent of the population and is characterised by people who feel they have made it and can reflect this achievement in their homes, cars and choice of holiday location. This is a description of which values segment?
A) Visible Achievement
B) Something Better
C) Real Conservatives
D) Socially Aware
E) Look At Me

Question

Quizplus · Accepted Answer

This group is described as feeling they have achieved success and can reflect this through material possessions such as homes, cars, and choice of holiday location. This aligns with the characteristics of the Visible Achievement value segment.

In Terms of Psychographics or Value Segments, the Group Which