Which of the following statements is MOST correct? Target marketing:
A) is a defining component of brand image.
B) is another word for objective setting.
C) is not always necessary.
D) is always necessary.
E) provides focus for the accounts department.

Question

Quizplus · Accepted Answer

Target marketing is not always necessary for every business or product. Some products or services have a universal appeal or are designed for a very broad audience, making specific targeting less critical. However, for many businesses, especially those in competitive markets or with specialized offerings, target marketing is a crucial strategy for effectively reaching and engaging their most likely customers.

Which of the Following Statements Is MOST Correct? Target Marketing