Which statement is not true about the research design section of the marketing research report?
A) A description of the theoretical foundations that guided the research should be included.
B) This section of the report should justify the specific methods selected.
C) The technical detail should be included in an appendix.
D) The topics should be presented in a non- technical, easy to understand manner.

Question

Quizplus · Accepted Answer

The research design section typically focuses on the practical aspects of the research methods and procedures rather than the theoretical foundations, which are usually covered in the literature review or theoretical framework sections.

Which Statement Is Not True About the Research Design Section