Which of the following is not a way to sustain price- based advantage?
A) Having deep pockets to fund a price war
B) Cross subsidising the low margin business from other parts of the business portfolio
C) Focusing on markets where high product/service value is appreciated by customers
D) Having organisationally specific capabilities which drive down cost throughout the value chain
E) Selling higher volumes at reduced margins
Correct Answer:
Verified
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A)
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