Which of the Following Best Describes the Foothold Strategy

Which of the following best describes the foothold strategy?

A) It refers to the idea of creating a new, untapped market rather than competing with rivals in an existing market.
B) It involves combining ideas from existing businesses in order to create a new business.
C) It involves introducing a lower-end brand to protect the firm's market share without devaluating the firm's existing brands.
D) It involves a firm intentionally establishing a small position within a market in which it does not yet compete.
E) Such a strategy conflicts with, and threatens to replace, traditional approaches to competing within an industry.