Relationship selling refers to
A) the assignment of a single salesperson to a single customer throughout the entire sales process.
B) suppliers and sellers combining their expertise and resources to create customized solutions, committing to joint planning and sharing of customer, competitive, and company information.
C) the practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time.
D) the practice of using an entire team of professionals in selling to and servicing key customers.
E) the practice of maintaining contact with a customer on a regularly scheduled basis following the initial sale of a product or service.

Question

Quizplus · Accepted Answer

Relationship selling focuses on building long-term relationships with customers by understanding and addressing their needs consistently over time.

Relationship Selling Refers to