_____ means reacting to different consumer preferences and host-country demands.
A) Global integration
B) Global standardization
C) Local responsiveness
D) Home replication

Question

Quizplus · Accepted Answer

Local responsiveness refers to the ability of a company to adapt its products, services, and operations to meet the specific needs and preferences of consumers in different countries or regions.

_____ Means Reacting to Different Consumer Preferences and Host-Country Demands