Jody wants to launch a CRM program as a tool that her company can use to track spending, and she tells her boss that a CRM program does not need to segment customers into different levels of loyalty nor does it need to reward certain customers.Jody is correct.

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The Answer of Jody wants to launch a CRM program as a tool that her company can use to track spending, and she tells her boss that a CRM program does not need to segment customers into different levels of loyalty nor does it need to reward certain customers.Jody is correct.

Jody Wants to Launch a CRM Program as a Tool