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Leading Customer-Oriented Practices of Successful Companies Include All of the Following

Question 40

Multiple Choice

Leading customer-oriented practices of successful companies include all of the following EXCEPT:


A) recognize that all customers should to be treated in the same manner.
B) understand the linkages between customer needs and business processes.
C) make commitments to customers that build trust and confidence.
D) compare customer satisfaction results to those of their competitors.

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