In the context of the marketing mix, the distribution strategy includes all of the ways that marketers communicate about their products.

Name: In the context of the marketing mix, the distribution strategy includes all of the ways that marketers communicate about their products.
Brand: Quizplus
Rating: 4.8 (27 reviews)

Question

Quizplus · Accepted Answer

The distribution strategy in the marketing mix focuses on how a product is delivered to the consumer, not on communication, which is part of the promotion strategy.

In the Context of the Marketing Mix, the Distribution Strategy