Companies such as Google and Apple are finding that they can achieve a sustainable competitive advantage with
A) physical assets.
B) physical distance.
C) non-physical assets.
D) vanishing distance.
E) All of the answer choices are correct.

Question

Quizplus · Accepted Answer

Non-physical assets, such as intellectual property, brand recognition, and specialized knowledge, can provide a sustainable competitive advantage because they are difficult to replicate by competitors. Google and Apple, for example, have built their success on their innovative products and proprietary technologies. Physical assets and distance may provide temporary advantages, but non-physical assets are more durable in the long run.

Companies Such as Google and Apple Are Finding That They