The competitive advantage perspective that focuses on structural forces within an industry, the competitive environment of firms, and how these influence competitive advantage is
A) the industrial-organizational view.
B) the resource-based view.
C) the guerilla view.
D) None of these answers is correct.
E) All of these answers are correct.

Question

Quizplus · Accepted Answer

The industrial-organizational view emphasizes on the external factors of the company rather than its internal capabilities. It concerns itself with understanding an industry to achieve a competitive advantage by analyzing the opportunities and threats present in the macro-environment.

The Competitive Advantage Perspective That Focuses on Structural Forces Within