Which of the following statements is most accurate about employer branding?
A)Branding is first and foremost used to attract new customers.
B)Branding is first and foremost used to communicate to organizational members.
C)Branding is first and foremost used to communicate to the general public.
D)Branding is first and foremost used to attract new employees.
E)Branding is first and foremost used to publicize new products and services.

Question

Quizplus · Accepted Answer

Employer branding is specifically focused on attracting new employees by promoting the company's image and values as an excellent place to work.

Which of the Following Statements Is Most Accurate About Employer