To avoid legal problems, businesses should delay communicating with the media in the aftermath of a crisis.

Question

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In a crisis, responding to criticism or problems immediately is often the key to avoiding disaster. Keep calm and don't say anything untrue or that you can't back up with facts. At the beginning of a crisis, events are almost always unclear so what you want to do is buy time until you understand the situation better.

To Avoid Legal Problems, Businesses Should Delay Communicating with the Media