One of your sales representatives has begun using social networks to aggressively promote a new product line. As a manager, the best response would likely be to
A)encourage him to continue.
B)discourage him from using blatant "salespeak" since it is likely to alienate the audience.
C)enact a policy forbidding employees from using social networks on company time.
D)do nothing.

Question

Quizplus · Accepted Answer

B)People in social networks can usually tell right away when someone is trying to sell them something. Many people consider sales efforts in a social network as a violation of their trust. To avoid resentment and outright rejection, the sales rep should avoid any kind of blatant efforts to sell products.

One of Your Sales Representatives Has Begun Using Social Networks