A primary benefit of the "balanced scorecard" is that it complements financial indicators with operational measures of customer satisfaction, internal processes, and the organization's innovation and improvement activities.

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The balanced scorecard is designed to provide a comprehensive view of an organization's performance by complementing traditional financial metrics with measures that reflect customer satisfaction, internal processes, and the organization's ability to innovate and improve. This approach ensures a more holistic assessment of performance beyond just financial outcomes.

A Primary Benefit of the "Balanced Scorecard" Is That It