A resource is valuable and rare but neither difficult to imitate nor without substitutes. This should enable the firm to attain
A) no competitive advantage.
B) competitive parity.
C) a temporary competitive advantage.
D) a sustainable competitive advantage.

Question

Quizplus · Accepted Answer

A resource that is valuable and rare can provide a temporary competitive advantage, but if it is not difficult to imitate and there are substitutes, it cannot sustain that advantage over time.

A Resource Is Valuable and Rare but Neither Difficult to Imitate