The value of a firm's resources and capabilities will generally manifest itself in either higher revenues or lower costs or both once a firm starts using these resources and capabilities to exploit opportunities or neutralize threats.

Question

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This statement is true. The resources and capabilities of a firm can give it a competitive advantage, resulting in increased revenues or lower costs. This is because the firm can use its resources and capabilities to develop products and services that are more attractive to customers or operate more efficiently in the marketplace.

The Value of a Firm's Resources and Capabilities Will Generally