John Devos wants to give a presentation to retailers on the new line of angular washing machines launched by his company. At what stage in the presentation should John include some tips for selling these washing machines to end users?
A) While discussing the FAB of the product.
B) While presenting the marketing plan.
C) Before discussing the FAB of the product.
D) While explaining the business proposition.
E) At the end of his presentation.

Question

Quizplus · Accepted Answer

Including tips for selling the washing machines while presenting the marketing plan is appropriate because it aligns with strategies and tactics that retailers can use to effectively market and sell the product to end users.

John Devos Wants to Give a Presentation to Retailers on the New