When is a customer most likely to make a complaint?
A) The customer is told his shipment has been backordered.
B) The product has more features than the customer believed it would.
C) The customer received a greater discount on the product than expected.
D) The product quality is higher than expected.
E) The product arrives on the date specified in the contract.

Question

Quizplus · Accepted Answer

A customer is most likely to make a complaint when their expectations are not met, such as when they are informed that their shipment has been backordered, indicating a delay in receiving their product.

When Is a Customer Most Likely to Make a Complaint