PR efforts on behalf of charities,relief groups,or other organizations serving publics in need are called
A) do-good PR.
B) cause marketing.
C) viral PR.
D) lobbying.

Question

Quizplus · Accepted Answer

Cause marketing involves collaborating with a nonprofit organization to promote a social or charitable cause while also generating profits for the company. This type of PR effort helps highlight the work of the charity or relief organizations and encourages public support for their cause.

PR Efforts on Behalf of Charities,relief Groups,or Other Organizations Serving