While Heidi's company does not typically sell internationally, they have a temporary surplus in the small appliances they manufacture and decide to promote them in other countries. Which stage of international marketing involvement does this represent?
A) infrequent foreign marketing stage
B) regular foreign marketing stage
C) no direct foreign marketing stage
D) international marketing stage
E) global marketing stage

Question

Quizplus · Accepted Answer

The infrequent foreign marketing stage is characterized by temporary surpluses in products that a company decides to sell abroad. This is not a regular activity but rather an occasional effort to sell excess inventory, fitting Heidi's company's situation.

While Heidi's Company Does Not Typically Sell Internationally, They Have