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Which of These Is the Activity,set of Institutions,and Processes for Creating,communicating,delivering,and

Question 1

Multiple Choice

Which of these is the activity,set of institutions,and processes for creating,communicating,delivering,and exchanging offerings that have value for customers,clients,partners,and society at large?


A) Marketing
B) Market segmentation
C) Consumer behavior
D) Marketing research

Correct Answer:

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