According to the product concept,a company should ________.
A) make products that contribute to the long-term welfare of society
B) market only those products that have high customer appeal
C) focus on a target market and make products that meet those customers' demands
D) devote its energy to making continuous product improvements
E) make product promotion a top priority

Question

Quizplus · Accepted Answer

The product concept emphasizes continuous product improvements and innovations to enhance quality and performance, assuming that customers will favor products offering the most quality, performance, and features.

According to the Product Concept,a Company Should ________